Branding
Promotional printed products prove their Worth
- By Andrew Regan
- Published 12/19/2007
- Branding
- Unrated
Although regular purchasers of printed pens and other promotional items have always known it, research from the USA has now emerged proving that they have more impact than printed literature.
How to Promote Your Therapy Practice By Building Trust
- By Kim Richardson
- Published 11/20/2007
- Branding , Growth Topics , Public Relations
- Unrated
Complete Guide to a Successful Product Launch Guide (Chap 1/4)
- By james lim
- Published 09/8/2007
- Branding , Search Engine Marketing
- Unrated
Every week, hundreds if not thousands of online business owners
launch new products. Yet only a small minority of them make any
profit, never mind survive the year.
It’s time to hit this problem head on. Listen in while I show you exactly
why the above is true and how, when you come to launching your
products you can have massively improved success potential with
just a few little known smart moves.
Understand the value of this. What I’m about to show you isn’t
something that you can just use once. It isn’t something that’s going
to stop working any time soon either (in fact it’s been working since
the first online businesses hit the net). This elevates your chance of a
successful product launch immensely now, and far into the future of
your business’ life.
launch new products. Yet only a small minority of them make any
profit, never mind survive the year.
It’s time to hit this problem head on. Listen in while I show you exactly
why the above is true and how, when you come to launching your
products you can have massively improved success potential with
just a few little known smart moves.
Understand the value of this. What I’m about to show you isn’t
something that you can just use once. It isn’t something that’s going
to stop working any time soon either (in fact it’s been working since
the first online businesses hit the net). This elevates your chance of a
successful product launch immensely now, and far into the future of
your business’ life.
Branding Agency Strategies
- By Scott White
- Published 07/11/2007
- Branding
- Unrated
If Volvo equals safety and Nike equals performance what will your company equal? This is critical. What will you stand for?
Brand Identity Guidelines
- By Scott White
- Published 07/10/2007
- Branding
- Unrated
Start with performing some branding research. When was the last time you went out to customers, prospects and past clients and asked them what they thought of your industry?
Branding Agency Benefits
- By Scott White
- Published 07/3/2007
- Branding
- Unrated
Once you have interviewed your employees you will want to analyze the data and understand what is happening in your company. Do they understand your brand identity?
Going Zero Carbon: An Approach for Small Business
- By Marc Choyt
- Published 06/29/2007
- Branding
- Unrated
Taking environmental action is good business. Implementing a carbon offset program helps the environment and is also a publicity opportunity. Written by a jewelry manufacturer, but applicable to any small business, the article provides a step by step approach to off set carbon: from resources on line that allow you to calculate the figures, to the writing and sending off a press release.
Branding Yourself as an Expert
- By Johnny Albertson
- Published 04/12/2007
- Branding
- Unrated
Branding yourself as an expert in your particular industry can do wonders for your business. Establishing yourself as the expert in your field will help you gain both recognition and respect.
Putting a Face to a Name: Developing a Company Brand
- By Johnny Albertson
- Published 04/11/2007
- Branding
- Unrated
The business world is all about first impressions. If a customer likes what they see instantly, they are likely to invest. This is what makes branding so important.
Internet Branding: Understanding Its Importance
- By T J Madigan
- Published 03/29/2007
- Branding
- Unrated
Branding, as a whole, is essential for any serious business because quite simply a companys brand is what distinguishes it from its competitors.
International Brand Naming And How Words Can Hurt You
- By Peter Bennett
- Published 03/28/2007
- Branding
- Unrated
We are told as kids that name calling can't hurt you. This may be true in the playground but a bad name can kill your brand overseas.
The Promise: Developing Your Company's Brand Message
- By Carol Palmatier
- Published 03/28/2007
- Branding
- Unrated
With a strong brand message, your company has the opportunity to bond with consumers in a powerful and emotional way. What does your brand say?
Marketing's #1 Rule
- By Scott Campbell
- Published 03/28/2007
- Branding
- Unrated
Small business owners typically fall into the trap of the marketing technique of the week. What they come to learn over time is that marketing is an ongoing process and department by itself.
Corporate Branding And Logo Design
- By T J Madigan
- Published 03/28/2007
- Branding
- Unrated
Many people say that the key to succeeding in business is through constant improvement and innovation, the ability to keep up with the ever-changing trends in the industry.
The Art of Advertising and Branding
- By T J Madigan
- Published 03/28/2007
- Branding
- Unrated
Nowadays, it is quite fascinating how companies from different industries try to constantly outdo one another. If you are not observant enough, try checking out the all the creative advertising and branding strategies they use to their advantage just to gain at least a few significant steps ahead from their competitors.