There are many ways of accepting debit and
credit card transactions from your customers; however obtaining a merchant
account from a UK
based bank is by far the least expensive method. These banks, such as
Streamline, HBOS etc., issue merchant
accounts which allow you to process credit cards and debit cards through a
variety of methods. Traditionally debit and credit card processing would have
been organised via a credit card machine, sometimes referred to as a PDQ
machine. However in recent years the Internet has opened other sales channels requiring
secure payment facilities.
The humble credit card machine has been
joined by virtual terminals and full Ecommerce with shopping carts as more and
more people are buying online and banks have to introduce stringent measures to
prevent rogue traders from obtaining credit and debit card accepting payment
facilities. Due to these efforts the problem from UK based rogue merchants has been
all but eradicated but the problem continues to exist with non-UK based
traders.
Verified by Visa (VbV) and MasterCard
SecurCode are becoming more common in Ecommerce (Internet) credit card
processing and have been introduced to negate the fear factor amongst consumers
when purchasing via the Internet. It is a simple password-protected
identity-checking service which takes a good proportion of risk out of buying
on-line and gives the same level of fraud protection as chip and pin.
Cardholders can register a password with their card issuer, which they will be
prompted to enter every time they use the card online (rather like entering a
PIN number into a credit card machine) and they are then protected from
fraudulent transactions using their payment card and thus gain the reassurance
needed to spend with confidence.
Companies such as Protx provide secure
online credit card processing payment facilities for thousands of bona-fide
online and mail-order business across the UK. However, a merchant account is still necessary in order to keep credit card
processing cost to a minimum.
Applying for a merchant account can be something
of a minefield and it is worthwhile doing some research before making any
application particularly with regard to the rates offered as these can vary
considerably and you may find too late that there are some expensive hidden or
unexpected costs. The most time-efficient means of looking into the market is
through use of a third party
organisation such as Seymour Direct who specialise in obtaining the best rates
for their customers depending on the type of business, area of trade and
current or forecasted turnover on cards. They have access to rates offered by a
number of banks and can advise the best available in a given situation. For
further information on low charges telephone 0800 980 4007 or visit Semour Direct website.
Once you’ve decided or been advised which
bank or financial organization best suits your business’ requirements there is
a certain amount of preparatory work to do in collating the paperwork that will
be required to obtain your card processing facility. These may include financial
information regarding your business (if your business is less than 12 months
old this would take the form of a business plan or forecast), any printed
literature regarding your products or services, written details of any
guarantees or warranties you offer your customers, proof of identity and if you
already hold a merchant account with another bank of financial organisation it
can help to have available 3 months current processing statements.
If all this information is at hand you will
find that the application process will be much smoother and simpler. It takes
on average about three weeks to set up a merchant account from the date you
return the Merchant Agreement to your chosen financial institution but could
take longer if your business is deemed as high risk by the bank.